9.25.2006

The User-Generated Content Chronicles: HP gets personal

HP has a microsite where you are asked to upload a photo to "star in your own commercial" for HP. It then uses this crazy software to center your face and animate your mouth so you look like you're talking. It's the creepiest thing I have ever seen. Of course, I was completely mesmerized. This is my 3-year old girl.



It then links to another site that let's you look at products, check out the ads from the campaign (are people interested in looking at this, or is the gang over at Goodby so egomaniacal that they have convinced their client that people are interested in looking at this?), or check out other promos.

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