Inner8 Beta — very hush, hush

All investors are different, but they all have one thing in common. They can do better with the right advice.

But where do you get that advice? The fees paid to brokers diminish returns whether they give good advice or bad. The vast majority of mutual funds don't even outperform the market. And the press offers generic information that aren't personalized to individual investors.

Traction's new client, Inner8, uses some pretty snazzy and sophisticated tools to provide free, tailored advice to investors powered by the wisdom of crowds. It's called Inner8 because once a user has eight connections, Inner8's tools start to significantly improve investment performance.

That advice provided by Inner8 falls into two camps: the ability to discover new opportunities and the ability to validate decisions.

Inner8 helps users discover opportunities in two ways: first, it identifies opportunities based on the top performers in the community that match up with a user's personal investing preferences. Then, it surfaces additional, unexpected opportunities based on historical correlations between individual stocks and industries.

Inner8 also helps users validate investing decisions by leveraging the collective intelligence of their community. They can see how the most successful investors in the community perceive any given investment decision. With just eight active users in a user's Inner Circle, that collective intelligence is right more often than not—certainly more often than the "pros."

If you want to check it out, you can use this special access key on their homepage to check out the beta: 1ieiq

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